Saturday, May 7, 2011

77 percent expect revenue growth of applications for phones in 2011

Total revenues of the four main store for mobile applications - those of Apple, Google, Nokia and RIM, will grow from 77% to a total of 3.8 billion dollars this year.

The lion's share of about 75% of these revenues is expected to grab from the App Store of Apple, shows an analysis of IHS Screen Digest.

"Against the backdrop of continuing strong and undying interest of consumers to download games and other applications for devices such as smartphones and Tablet PCs, the total revenue of the four major stores will increase significantly this year," said analyst Jack Kent for IHS.

In 2010, four stores had total revenues of 2,1 billion dollars a year earlier, revenues were 830.6 million dollars. In 2008, the only application store was App Store, as its revenues were 206 million dollars.

During the next few years, revenues of stores applications to continue to increase at a rapid pace. The outlook for 2012 is 5.6 billion dollars for 2013 to 6.9 billion dollars for 2014 to 8.3 billion dollars.

With regard to the application downloads is expected that by the end of this year will be reported total 18.1 billion downloads. Last year they were 9.5 million, and forecast for 2014 is that there will be about 33 billion downloads of applications.


Hardly anyone will be a surprise, but App Store, Apple is ahead of its competitors. For this year we expect revenue growth of 63.4 percent to 2.91 billion dollars. Given that the products of Apple iPhone, iPad and iPod are leaders in their segments, the company is expected to grab 76% of total revenues of the four stores this year.

Estimates are that, despite increasing competition Apple will be able to maintain a market share of at least 60% over the next three years.


Analysts' expectations in 2011 were the largest revenue growth to be achieved by store Google Android Market. Forecasts are for growth of 295.4 percent to 425.36 million dollars, which is a serious request for the second position in the sector.


Last year, the second highest revenue of the four shops was that of Research in Motion (RIM). The company that makes smartphones Blackberry, will give way to Android Market, despite growth in revenues from 69.2 percent to 279.11 million dollars.

Regarding downloads of applications, RIM has worst - only 772.2 downloads. In comparison, App Store downloads are 10.3 billion, and if Android Market - 5,8 billion


Finally in revenue this year is expected to be Ovi Store of Nokia. At 1.1 billion downloads store the Finnish company will reach 201.48 million dollars, says the analysis.

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